Research: Posters

ANALYSIS OF 'PULP FICTION'

COLOUR - Primary colours are the main colours used in this poster. This creates an old comic book effect, connoting innocence and youth which is immediately juxtaposed with images connoting sex, drug use and violence. Audiences view this and are attracted by the breach of social norms expressed through the colours and images. The dark colours of the character immediately contrast with brighter, more childish colours of the title and background. This causes the main character to stand out among its surroundings, which, with the help of a children's comic book style, help the poster to glorify these acts (i.e. drug taking, sex & violence) as merely fun and games, thus enticing the audience.

FORMAT - The poster has been laid out in a portrait format. This showcases the main character in the centre of the product, highlighting her power and importance. Though there is only one character shown in the centre of the poster, we do not witness a sense of loneliness as the oranges, reds, and yellows, along with objects placed around the character, leaves a sense of warmth and fullness, indicating that the character is comfortable with the state or perpetual anarchy. The layout of titles and framing of the picture also adds to the 'comic book' connotations mentioned previously.
 
NARRATIVE - All text has been written in a very bold, capital-lettered font. This dominates the poster and has been used to create synergy across all media platforms. The font can be used across many platforms in order to create a unique style for the franchise and immediately inform the viewer of the product, with a view to make this style iconic and memorable to a large demographic.

MISE-EN-SCENE - The relaxed, informal arrangement of drugs and weapons in the image could be said to promote these things. They are placed next to an object of desire, i.e., the female character, in order to attract the audience. The female character is reading whilst laying with these objects, implying that taking part in violence and drug abuse is a hobby, as is reading. The comic book connotations are made complete by the female main image reading a comic book which shares the title of the film, implying the whole situation involving drugs and violence is merely a children's game or a fun, childish pastime.

When juxtaposed, the black dress of the female character could be said to contrast with the setting she is in, portraying a conflict between the higher class represented through the sleek black dress, and the lower class setting. This portrays the female as an objects of desire, more wealthy and luxurious than her surroundings. Her dark hair, eyes and clothing show a dark side, which is supported by the connotations of the gun and cigarette. These represent an idea that a higher class can be obtained through guns, violence and drugs. It is this twist on conventional ideals that attracts the audience and gives the poster a slick, cool feel.

This poster is the perfect example of techniques and conventions my product can embody. It's use of images, colour and text give the poster, and indeed the franchise, an iconic feel that I wish my product to achieve.


ANALYSIS OF  'THE LOST WORLD JURASSIC PARK' 

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ANALYSIS OF  A HORROR  FILM POSTER - 'DRAG ME TO HELL'
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ANALYSIS OF HORROR POSTER - 'THE STRANGERS'


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STYLES OF TITLES ON A HORROR POSTER


Here are some images of horror film titles that have been edited to give a specific effect, we really admire the way they have edited and used these titles to give an effect that shows a relationship between the title and the film. For example The Strangers title on their movie poster has been edited and shows a blur effect and a slight slash effect. This shows the relationship between the weapon of choice the antagonists use which is a knife.